Jason Truesdell : Pursuing My Passions
A life in flux. Soon to be immigrant to Japan. Recently migrated this blog from another platform after many years of neglect (about March 6, 2017). Sorry for the styling and functionality potholes; I am working on cleaning things up and making it usable again.

Attempted nougat and matcha chocolates

January 11, 2006, 12:15 AM

During the last week or so most of our home meals have been minor variations of things I’ve made recently, and on late nights, arriving home quite hungry, I haven’t felt much of an urge to photograph the “reruns.”

Tonight, though, I made a first attempt at a brown nougat, made without egg whites, flavored with a bit of kirsch and vanilla. I embedded some almonds in the nougat. My hands weren’t quite happy, because I worked the sugar while it was still hot enough to produce some blisters on my hands. The Silpat mat helped me rein in the sugar as it started cooling initially, but I wanted to incorporate some air into the candy.

The shiny stretched sugar mass

Stretching the brown nougat

Cutting the nougat into bite-sized bits

Ame: cutting

 I should have used a lower final temperature when I boiled the sugar mass. I got a fairly crunchy-chewy result; I really would have been happy if it were merely chewy.

Dusted with cornstarch

Ame nougat

I dusted the candy with cornstarch so that I can store it without the pieces sticking together. The end result isn’t bad, but I think I have to experiment a bit more before I develop much confidence in candy-making.

I finally got around to shooting some photos of Masa and Lisa’s Matcha White Chocolates, a product that evolved from a promotional concept I developed back in the late spring or early summer. After months of struggling with packaging options and some variations of recipes, they got the chocolates ready just about a week before Christmas, and we got it into the hands of a few customers before the holidays, but we will probably mostly be promoting the product leading up to Valentine’s Day.

Alas, I wasn’t quite happy with my own photographs tonight, so I’m continuing to borrow some of Masa’s and Lisa’s for my YuzuMura project.

Hiromi says that she can’t readily find matcha chocolates of this quality in Japan… most of the Japanese products I’ve seen so far use a fairly low grade of matcha and a blend of other ingredients to simulate the matcha… Masa and Lisa decided to use the same matcha they use to produce their matcha latte, so it’s a fairly nice result. I’ve gone with a somewhat more assertively matcha-y flavor profile in my own matcha white chocolate enrobed fortune cookies, so their chocolates have a slightly sweeter touch than my cookies, but I like them as a small indulgence, so the sweetness isn’t terribly overwhelming. The little foil packets help me with portion control…

Matcha White Chocolates

Matcha chocolates

Have you seen the owner of this license plate?

January 3, 2006, 10:46 PM

This has not been a banner 12 months for me when it comes to cars.

This morning, around 10:30 am, I was driving southbound on 2nd Ave in downtown Seattle, on my way to pick up something from one of my vendors. Nobody was at the office yet when I came earlier in the morning, but I continued to another errand in West Seattle and made my way back.

I stopped at Cherry Street, and after the signal changed to green I crossed. The next several lights quickly followed in sequence, so, by the time I was fairly close to James (Google Map), the light had been in my favor for a while… Anyway, someone sped through the intersection going Westbound on James, and clipped the rear left fender and bumper on my car. I pulled off into a loading zone just before Yesler, and inspected the damage.

A witness who had been about to cross the street confirmed that the driver ran the red light, also saw the license plate (Washington State, 491–THC) from the other car fall off, and after checking to see I was ok, he picked it up and brought it to me. He identified the other driver as female, but I think he was running off to work and didn’t provide a lot of details. The other driver never stopped… not even to exchange information.

Hit and run

Another witness noticed the same driver speeding off past the scene. A few minutes later, someone else came down from his office and said he recorded the license plate number as the driver ran off. It matched, of course.

I didn’t notice a lot of details, except for a dark, probably compact car hitting my tail end.

I waited around for about 45 minutes after making a 911 call, but when I called back, they said nobody had been dispatched, but I was welcome to make the report from home. So tonight, just as dinner was ready to eat, a police officer came and took a statement… and, of course, the license plate.

Ironically, yesterday Hiromi and I made a pilgrimage to Tsubaki Shrine near Granite Falls, Washington to do Hatsumode, or the first shrine visit of the New Year. Among others, we got a new omamori to provide protection while driving. It’s hard to say whether it provided any protection, since I had an accident just about 20 hours later, but as far as I know, I’m not seriously injured, and the accident is clearly not the result of any error of my part, short of expecting other people to obey their signals… the only serious damage was to my car.

Omamori

Yesterday I wasn’t clever enough to remember my digital camera, but Hiromi snapped these photos from the outer part of Tsubaki shrine. Interestingly, I ran into two peope I know at the shrine, including a former employee of Central Market, and Thomas of ENMA. We observed O-Harae.

Tsubaki America shrine

Tsubaki small shrine

Tsubaki ema

Holidays are like work, only busier

December 30, 2005, 10:34 PM

I thought the last couple of days before Christmas would finally calm down, but I didn’t quite get to rest. I had a flood of late orders, some of which may have been meant for after-holiday purposes, that kept me up late. This combination of working a contracting gig (a.k.a. a job) and operating a business has already been fairly overwhelming, even though I haven’t quite done a “full” work week at Revenue Science yet… Due to holidays and competing commitments, I’ve only been “on the clock” 28–38 hours/week for the first few weeks.

The good news is my web orders this month have now beat any previous month, so the “Christmas magic” seems to have done its job. Because I had quite a boost from previous months between July and November, and relatively conservative Google and Overture/Yahoo ad spending, the jump wasn’t quite as dramatic as it is for some retailers. I also failed to get much in the way of self-promotion done this season because I was just so overwhelmed with other work from November on, so I think I can do a better job with some advance planning and maybe some hired help next holiday season.

Hiromi and I took my brothers, stepfather, and stepgrandfather to the Christmas Eve Seahawks game last weekend, where I narrowly avoided a parking ticket. I thought Christmas Eve was a city holiday, but watched some other cars being ticketed on the way to the game, and made a beeline to my car to get it in a garage. My mother couldn’t make it to the game because she had to take care of my grandmother, and due to some misinterpretation I didn’t quite realize this until about 45 minutes to kickoff… we tried to offer the ticket on the street at face value, but most average folks weren’t interested in a single, premium 200–level ticket when their main goal was to get inside the gates, and the scalpers that came up to me wanted to pay less than face value so that they can claim they had to pay $74 or whatever for it; my rush back to my car made any further negotiations complicated, so we didn’t get anything out of the extra ticket.

I actually had a couple of deliveries to make on Christmas Eve, since I had a few locally-destined internet orders that I had planned to hand-deliver, but couldn’t squeeze in during the week. I liked bringing such orders in person, but it’s no longer feasible unless it’s a very large order. Under my current circumstances, I think I’m going to have to go back to using FedEx Ground for local shipments, because I can’t deliver in as timely a fashion as they can, and it doesn’t save me any money right now when it takes so much time out of my day.

We went to a family party at my grandmother’s house after the game, which involved about 20 dessert options and nothing savory, so I threw together a frittata to have some kind of protein source… Hiromi and I took my little brother out to dinner at a corporate restaurant in downtown Bellevue late at night.

In spite of a pretty hectic schedule, we’ve usually taken 30–60 minutes a night to make a passable meal, and a few times I’ve made some more interesting things.

The night before Christmas Eve we made some pleasant manicotti, with San Marzano tomatoes; the filling involved chevre in addition to ricotta fresca. I used fresh oregano and basil, and some shiitake mushrooms in the sauce.

Manicotti side viewManicotti in the pan

On Christmas Day, I made a pizza with a potato-based dough that, in my small circle, I’m known for… We roasted bell peppers in a hurry, and served it with some very nicely caramelized brussels sprouts, seasoned with garlic.

Jagaimo Pizza with roasted red peppersRoasted red pepperBrussels sprouts

I’m not quite caught up… more good food to come… and probably some end of the year thoughts.

Kabocha korokke and winter comforts

December 19, 2005, 11:41 PM
Kabochakorokke 037-640w

I always crave kabocha croquettes in the fall and winter. I think I first experienced them at some chain izakaya in Japan, but even there they made an impression. I now seek them out anytime I am in Japan during in the cooler months. The sweet nuttiness of kabocha squash, mashed with potatoes, contrast nicely with the crunchiness of panko.

Unlike the usual Japanese croquette presentation, served with tonkatsu sauce or a similar fruity thickened worcestershire-enhanced sauce, I served mine with an apple-ginger chutney from a Washington apple orchard (Woodridge Farms, perhaps).

Hiromi and I collaborated on tonight’s meal, and she made this beautiful satoimo to gobo to ninjin no nimono (simmered baby taro root, burdock and carrot).

Gobo, satoimo, ninjin no nimono

Since we went through the trouble of frying foods, we also decided to make agedashi-doufu. I’ve made this occasionally, but usually I’m so intent on getting what little crispiness I can from the experience of eating it that I don’t want to distract myself by letting it absorb the soup stock while I’m trying to take a few pictures. Today, though, I caved in, even though this is not one of my best agedashi-doufu. It would have been a bit nicer with some daikon-oroshi; all I could find in my refrigerator was some negi and shouga (scallions and ginger). It was reasonably crispy, though.

Agedashi-doufu

We also had some dotori muk, a Korean dish made from acorns. I served it with nothing more than a little soy sauce blended with sesame oil, which is just about right to bring out the nuttiness of the starchy dotori.

Kabocha korokke in the fryerApple-ginger chutneyKabocha korokke with chutneyDotori Muk
 
 

Kabocha cheese okonomiyaki, and a holiday tree

December 19, 2005, 12:09 AM

My vegetarian variations of okonomiyaki are necessarily limited, but Hiromi and I decided to make okonomiyaki for dinner today, and we happened to have a nice kabocha on hand at home.

I stole this idea from a serviceable but unremarkable (save for the cheap drinks) okonomiyaki chain in Japan. This okonomiyaki variation features thin slices of kabocha in the cabbage and batter mixture, and some pureed steamed squash added after both sides of the okonomiyaki have browned.

It’s topped with some cheese (I used some good gruyere, but ambiguous white processed cheese would be more likely in Japan), and the usual mayonnaise and okonomi sauce.

Kabocha cheese okonomiyaki

The sweetness from the kabocha makes this a pleasant but relatively mild-flavored variation of okonomiyaki.

Neither Hiromi or I have any religious reason to celebrate Christmas, but in Japan Christmas is a purely secular event, partly an excuse for fancy meals and hotel packages. For me, it’s part of an annual family reunion of sorts, but mainly a chance to wind down after difficult work schedules.

In the U.S., I haven’t usually decorated for any holiday, but Hiromi thought it would be fun to set up a tree this year.

We found a reasonably healthy, apartment-sized “living holiday tree” at Target, though we originally went there for accoutrements, expecting to pick a cut tree somewhere else. This small potted tree should be able to survive under my neglect out on my balcony after the holiday season passes, because our climate favors evergreens.

Jason and Hiromi's Holiday tree

We decorated the tree with some lights, ribbon and ball ornaments we picked up at the same time, and I extracted the ornaments collected during my childhood from storage.

Since we got a small tree, the huge satin ornaments I had from my childhood didn’t quite match the scale of our youthful tree, and the other small ornaments I had tended to be too heavy for our tender branches. But I found a couple of pieces that still worked.

I can’t quite remember where it came from, but this walnut-backed ornament was made by a family member when I was young. I wasn’t much of a baseball player, so it was probably a distant relative, but it’s still somehow cute.

Walnutjasonornament

Limited resources and a job as a revenue stream

December 7, 2005, 9:08 PM

Not terribly long ago I noted here that I’ve been struggling with my revenue stream… my business is essentially breaking even, but with ever shrinking resources, because it doesn’t pay for me. So I’ve been seriously considering looking for some side work to bring in an income as I grow my business.

I’ve been torn because I know it will make my own business more stressful to operate, and it will change the nature of my business. Most likely, I’ll focus more on the web end of the business and less on the wholesale end.

Anyway, I’ve been quietly sending out my resume here and there, and I managed to get competing, substantially equivalent offers for a day job at two different companies this week.

Both are related to software internationalization, and both are closely related to projects I’ve done before… One’s a multitiered consumer-facing web app at a… familiar company… in, actually, a familiar division. It would involve implementing test coverage and test processes for a familiar product, initially for European markets.

It’s very seductive because I know I can successfully execute on all of the required tasks, and I’m familiar with all of the available resources and processes.

The other job is at a younger company with a focus on advertising technology, which is also familiar territory to me since I worked on such a project in my previous life. But it’s more focused on the Japanese market, at least initially, and I have a stronger personal interest in that region.

It might be a bit more technically challenging, but I don’t think it’s a huge leap from my previous work. It might also stretch my Japanese language skills a bit. It has some risks, because I never tried implementing an international test strategy in an organization without some established localization processes and resources.

On a more trivial note, the second job is about 7 miles closer to home than the other, which saves about 20 minutes a day in commute time with average Seattle-to-Eastside traffic. Considering I still plan to operate my business, that may add up to quite a difference.

Both are contract gigs, which is perfect for my current situation; I just want to pay bills and build some room for growing my business. But I have conflicting motivations: I’m driven, far more than I normally would be, by financial considerations. On the other hand, I’d like a bit of sense of adventure.

I guess I have a lot to think about overnight. I’ll try to sleep early.

I have to make some kind of decision by tomorrow, so it’s going to take some serious reflection.

Lacking spectacular moments, I forge on

December 6, 2005, 11:31 PM

My silence the last few days is merely a reflection of a rough schedule, combined with relatively uninteresting eating.

I did my usual supermarket demos on Friday and Saturday, one of which was a long stretch away in Beaverton. I think I’ll be doing one more Portland area demo this holiday season, then maybe one in January. It’s still painful to go down there because of high gas prices, but someow I got decent mileage on the last trip.

My dragon beard candy has been selling at a fairly decent clip, presumably due to holiday demand. I restocked the Seattle Uwajimaya faster than I expected. I hope that keeps up. But for cost reasons, I’m not doing anything dramatic this year; last year, I brought the candymakers to Seattle, Portland and the Bay Area to run some promotional events. I can’t quite cost justify that this year, because my available resources are too tight, and unless I do something larger in scale, maybe in New York or very dense urban outlet, this kind of promotion only just barely pays for itself.

Last night I had a decent dinner, but I just haven’t been eating well lately. Today I had no time for lunch. I don’t like to eat “out” right now because it doesn’t save much time and even at the low end of the cost scale, is more expensive than making the equivalent food myself, but I’ve caved in and grabbed a burrito, slice of pizza or similar pretty much daily recently.

I wanted to make nabe-yaki udon for dinner last night, and I realized I had no udon, or even soba. So I settled for some thin “glass noodles”, turning my essentially rustic Japanese dinner into an accidental pan-Asian fusion dish. It was comforting and fairly healthy, consisting mostly of vegetables, shiitake, and tofu. I hope it made up for my slice pizza, eggnog latte and cookie lunch, which was quite the opposite.

Les Cadeaux Gourmets and a face from my past

December 2, 2005, 11:57 PM

This week was completely crazy, and I rarely had a spare moment before, say, 7 pm, in the best case. Today was like that, but more so. I had a couple of urgent shipments to take care of, which I handled, but the rest will unfortunately have to wait until Monday. I hate to delay sending off orders but I haven’t been able to keep up completely.

After running over to Redmond for a few hours, I got back to Seattle with just about an hour to take care of several outstanding tasks before I needed to make some final preparations for a demo event at Les Cadeaux Gourmets.

I haven’t done a lot of events in this type of venue before, and it was nice to have an audience that was already excited about specialty foods. It never fails when I do a demo in Uwajimaya that someone will complain that my products are too expensive. In that context, they are at the top end of the scale, but for most specialty gift stores, my products are in a fairly comfortable price range, and nobody visibly compained about the prices (which I cannot make any better without selling at a loss). The only thing that makes the products atypical is that they are Asian rather than European.

So today, I had slightly more intimate conversations with customers, and a very receptive audience, and, although I didn’t do a detailed analysis yet, an apparently higher conversion rate than I usually see. I was fairly happy with the results, even though store traffic was a bit quieter than I’m used to handling at supermarkets.

While doing my demo I ran into the group manager for my team in MSN, which was quite a surprise. I don’t know why it should have been a surprise, as I vaguely remember hearing he lived in the Queen Anne neighborhood when I worked at MSN, but somehow it didn’t register. Anyway, I introduced my products (at least the objects of today’s demo) to him and caught up a little bit.

After finishing up with my demo I met up with Lisa of Three Tree Tea to get more demo materials for the next few weeks. I finally got to eat dinner at that time: a quick burrito at the West Seattle Tacqueria Guaymas. Today worked out to be about 14 hours of nonstop activity…

Rushed bread

November 21, 2005, 10:14 PM

I’ve been swamped today trying to catch up with orders. Unfortunately, I didn’t get as far as I had hoped, so I need to knock out a lot of the rest tomorrow or I’ll be in desperate shape.

I was able to pick most of my orders for in-stock things picked but some complications made it impossible to get everything out. I’ve never been this overwhelmed before.

Just after making the ground cutoff for FedEx, I went back home and got a yeast dough started, while I worked on some other things. I really needed a brisk walk to decompress, so stepped out for about 30 minutes. I’m really exhausted, and I really got minimal sleep last night. Right now I’d like to be packing a few more orders to get a jump on tomorrow, but I’m so worn out I’m afraid of making mistakes.

This bread proofed only for about an hour, so it never developed any real flavor or textural complexity, but it formed a nice crust.

Rushed bread

Hua juan and yuba-vegetable soup

November 17, 2005, 11:03 PM

My favorite steamed Chinese bun is one of the simplest. After proofing a fairly standard, slightly sweetened yeast dough, I massage in a tiny bit of baking powder, which seems to affect elasticity. I roll out the dough as thin as practical, then rub in a liberal amount of roasted sesame seed oil. After that, I usually add nothing more than scallions, but occasionally I add some chili flakes or some sesame seeds according to my whim.

I roll up this sheet tightly, then take a dough cutter to create 1.5”-2” wide sections. I use chopsticks to smash the end of the spiral into the bun, causing the bun to expand out into a flower-like shape. The buns need to be steamed for just about 15 minutes.

Hua Juan: Steamed Flower Rolls

Huajuan

Yuba and vegetable soup with kikurage

Alas, because I never progressed very far when studying Chinese, I only know the Japanese names for most of the ingredients in this Chinese-style soup. Although essentially a simple soup, I used a lot of different vegetables, including onions, celery, garlic, sichuan ja tsai (zasai) pickles, snow cabbage pickles, carrots, napa cabbage, carrots, chilies, and, perhaps atypically, some turnips, and some shungiku (chrysanthemum leaves).

I incorporated some rehydrated yuba (soy milk skins), and dried “tree jellyfish” mushrooms (kikurage in Japanese) some pressed, slightly dried Chinese style tofu.

In order to add an earthy nuance, I seasoned this soup with a moderate amount of sesame oil. I also incorporated a fair amount of black vinegar and, of course, soy sauce and salt. To thicken the soup slightly, I relied on a bit of katakuriko dissolved in liquid.

Huajuan 016-640w

Dinner is served.

Huajuan and yuba vegetable soup

 

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